***Note: change in speaker. Basic Content Strategy in an Hour & WordPress Speed Optimization for SEO moved to Feb. 21st 6pm. Link to RSVP: https://goo.gl/7ME6Wr ***
– David Langrock – Back to SEO & SEM Basics: Search Marketing Math for Fun and Profit –
SEO and SEM are over 20 years old, and lots has changed over the years. But the fundamental KPIs, analytical practices, and basic economics of Search Marketing are all the same. Learn/relearn some of the oldest tricks and maybe some new ones as we take a mathematical tour through a handful or two of entertaining and useful search scenarios.
David has spent the last 10+ years running Computational Search Marketing teams at Groupon, Amazon and Nordstrom. With a 25+ year background in Mathematics, Algorithms, and Software Engineering, he’s a creative and passionate leader and builder of high-scale technical business solutions driven by data, big, small, and in between. David loves hiking, board games, craft beer, and supporting Seattle Sounders FC.
PRICING
Cost for this event is $10 at door. Alternately, sign up for an annual membership for $60 and attend all events for free! More details and additional benefits at https://seattlesearchnetwork.org/membership/
Seattle Search Network expresses it’s grateful acknowledgement of the essential role our sponsor CDK Global plays in making these events possible. Visit CDK.com (http://www.cdkglobal.com/) to learn about openings for industry professionals.